The first Saturday in October is the day families, artists and sponsors gather on the Arcata Plaza for a magical art show. The sidewalk surrounding the plaza is transformed into a gallery of art with a riot of color! This benefit for Northcoast Children's Services is supported by local businesses that sponsor an artist by making a donation of $150 or $250 for a square of sidewalk art. New businesses and artists are always welcome and encouraged to sign up early to participate in the event. For more information or to sign up, call 707-822-7206 or visit www.ncsheadstart.org.