One can feel powerless seeing the full-page advertisements promoting cigarette addiction continue to stain the pages of the North Coast Journal (June 10), even when several community members have expressed their disappointment in these pages. It is time to take local action to counter this intrusion into small-town life in Humboldt County.

Join the North Coast Tobacco Town Hall the evening of June 16 via Zoom, from 6 to 8 p.m. You will hear from state Sen. Mike McGuire, State Treasurer Fiona Ma and local leaders and youth about the importance of stopping big tobacco companies by working at the local level.

Learn more by visiting Tobacco-Free North Coast on Facebook, and join the zoom meeting at this link: tinyurl.com/29p7p9k7

By the way, Lucky Strike is a brand of cigarettes owned by the British American Tobacco group. BAT is one of the largest global tobacco cartels.

Jay McCubbrey, Eureka